By Katie Agness
A family-owned business, SouthStar Bank provides all types of banking services, from residential and commercial loans to checking, savings and investment deposit accounts to financing products for businesses. “SouthStar Bank prides itself on service and being a trusted resource to our clients, realtor partners and builder partners,” says Brent Gibbs, executive vice president and chief lending officer for SouthStar Bank.
Whether working with first-time homebuyers or a client building a luxury home, SouthStar Bank strives to make the financing process as seamless as possible for their clients. “Most homebuyers don’t want to know what goes on ‘behind the curtain,’” Gibbs says. “Their priority is for their loan to be closed in a timely manner. Based on the client’s qualifications, they want the best product and an easy process and we are here to deliver just that.”
In addition to homebuyers and sellers seeking loans, SouthStar Bank works closely with REALTORS, builders, investors and clients wanting to purchase raw land. No matter the type of client, SouthStar Bank ensures timely communication, a quality customer experience and industry expertise to get the deal done.
“From the first conversation until after the loan is closed, we focus on the customer experience and open communication,” Gibbs says. “Let’s face it, we offer the same products many other banks offer, but we try to do it a little better. At the end of the day, the experience the customer or REALTOR partner has with our process and how they are treated determines whether we get an opportunity at the next deal or if they will refer their friends to us.”
Next year, SouthStar Bank will celebrate 100 years of exemplary service. According to Gibbs, who leads SouthStar Bank’s lending team, the company’s success can be directly attributed to its exceptional team members and loan officers. “At SouthStar Bank, we strive to be a place where people want to work because I believe this is the key to our success today and in the future,” he says. “We are proud of the teams we’ve built to represent our areas of business. Every team member has strong experience and brings lots of good, innovative ideas.”
Today, SouthStar Bank has 15 full-service branches strategically located in high-growth areas in and around Austin and Central Texas. “We remain focused on continuing to develop within our current markets while looking for new opportunities to grow and expand our business footprint,” Gibbs says.
To meet the evolving needs of the industry and their clients, SouthStar Bank has made it a priority to develop new products and streamlined processes. “Clients want convenient online options from start to finish, no matter what kind of transaction they are doing,” Gibbs says. “We are constantly working on enhancements to our product lines, software and systems to meet and exceed the market.”
Ultimately, it’s SouthStar Bank’s commitment to excellent customer service through quality employees that has led to nearly a century of success. “Our SouthStar Bank team is committed to nothing less than excellent service, exceptional communication and exceeding expectations each and every time,” Gibbs says. “Our most valuable resource is our employees, their experience and their knowledge base. We are working in our communities every day to educate and serve our lending area.”